More means Less

METRO

1

Job assignment / Goal

Communicate a long-term sale where you buy more, and pay less.

2

Strategy / Insight

The life of small and medium-sized entrepreneurs is all about constant balancing of their business decisions.

3

Creative solution

The campaign was therefore built on these contrasts.

More means Less
More means Less
More means Less More means Less More means Less
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Tesco Slovnaft Slovanet BabyBel Karička Matyšák Innogy Pierre Baguette Kláštorná Kalcia Rádio Vlna Malinô Brdo Northfinder CrossFingers Traco Computers Optifin invest RockMachine TatraReal Nanosystem Citadelo
  • Tesco
  • Slovnaft
  • Slovanet
  • BabyBel
  • Karička
  • Matyšák
  • Innogy
  • Pierre Baguette
  • Kláštorná Kalcia
  • Rádio Vlna
  • Malinô Brdo
  • Northfinder
  • CrossFingers
  • Traco Computers
  • Optifin invest
  • RockMachine
  • TatraReal
  • Nanosystem
  • Citadelo
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