FOOD COLLECTION

Tesco

1

Job assignment / Goal

Raise awareness about a Tesco food collection.

2

Strategy / Insight

Show that even people in need deserve nutritionally rich food.

3

Creative solution

We rarely realise that access to a wholesome meal is a gift. We decided to use a simple and clear visual principle to show people that for those in need nutritious meal truly is a gift and it is a one worth giving.

FOOD COLLECTION
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